PureCare expands product lineup with duvet collection

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Sleep accessories distributor PureCare has expanded it has the product lineup to with a duvet collection which includes inserts, addresses and decorative pillow sham models.

The addition of the duvet program provides company a complete top-of-bed offering which includes sheets, pillows, mattress protectors and weighted blankets. The brand new products can be found in an array of colors which range from earthy clay tones to deep midnight blue.

Made with the same fabric used in PureCare’s Elements sheet brand, the duvet collection will allow retailers to sell coordinated top-of-bed products. Items in the collection are created utilizing a Tencel Lyocell Frio, a cooling textile, Modal and bamboo.

“Retailers who offer ‘me-too’ bedding are actually competing directly with the robust selections available from established e-comm giants,” said Sarah Bergman, vice president of advertising and product creation for PureCare. “It is important that our retail companions have unique product reports to tell, and that begins with their ability to offer their customers rewards beyond comfort alone.” 

The duvet collection follows the company’s winter introduction of its line of Pure Silk pillowcases made with 100% Mulberry silk.
Source: https://www.furnituretoday.com

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